Enterprise Data Fabric — Sales & Marketing
Automated, modular data fabric on big-data platforms — codeless attribute creation, governance, REST/GraphQL serving — that unlocked $6B+ in business value and launched 45+ data products in under 12 months.
Data FabricBig DataGCPHadoopGraphQLRESTGovernance
Architected an automated data fabric as the intelligent core for sales and marketing at a Tier-1 financial-services enterprise.
Outcomes
- Unlocked $6B+ in business value
- Enabled launch of 45+ data-driven products in under 12 months
- Designed for 1B+ records daily as central engine for low-latency databases and real-time APIs
How
- Modular, rules-driven ingestion, transformation, enrichment, and multi-format export on big-data platforms
- Codeless configuration to deploy new and aggregated data attributes within minutes
- Robust data modeling, governance, metadata management for integrity and accessibility
- Low-latency database + REST / GraphQL serving layer for organization-wide data access